SANDISK AND SONY TO EXPAND “MEMORY STICK PRO” AND “MEMORY STICK MICRO” FORMATS
Achieving 2-Terabyte
Maximum Storage Capacity and 60MB/s Interface Speed,
Respectively
CES 2009, South Hall, Booth # 30659, LAS VEGAS-
Jan. 7, 2009- SanDisk Corporation (NASDAQ: SNDK)
and Sony Corporation today announced the joint development of two
expanded formats that will shape the flash memory landscape for
years to come. "Memory Stick format for Extended High Capacity
(Tentative name)" expands the "Memory Stick PRO" format series to
achieve a maximum storage capacity of 2-terabytes (TB)1, while the
"Memory Stick HG Micro" format enables a maximum data-transfer
speed of 60 megabytes per second (MB/s)2, making it one of the
fastest-smallest memory card formats to date. Format licensing
corresponding to the "Memory Stick format for Extended High
Capacity" and the "Memory Stick HG Micro" is scheduled to start in
2009.
| Memory Stick PRO format
series |
Memory Stick format series for
extended high capacity |
| Memory Stick PRO |
Expanded format for Memory Stick
PRO |
| Memory Stick PRO HG |
Expanded format for Memory Stick
PRO-HG |
| Memory Stick Micro (M2) |
Expanded format for Memory Stick
Micro |
| Memory Stick HG Micro |
Expanded format for Memory Stick HG
Micro |
*Underlined are the expanded formats that we announced
today.
"Memory Stick Format Series for Extended High
Capacity"
The demand for high-capacity memory cards capable of storing
high-resolution pictures and videos is increasing as the image
quality of high-definition digital still cameras, DSLR cameras, and
camcorders continues to evolve. The new "Memory Stick Format for
Extended High Capacity" format hopes to meet this demand by
enabling the recording of up to 2TB of data, which is 60 times more
storage capacity than the "Memory Stick PRO" format's 32-gigabyte
(GB)3 capacity limit.
By this format expansion, "Memory Stick PRO Format for Extended
High Capacity" shatters the terabyte mark for data storage, opening
the door for wider applications. This new format is scheduled to
continue to support the "MagicGate" copyright protection technology
as well as the "Access Control Function"4,
"Memory Stick HG Micro"
In addition, SanDisk and Sony today announced the joint development
of "Memory Stick HG Micro", a format expanded from "Memory Stick
Micro" (M2). This new format adopts an enhanced 8-bit parallel
interface and features an increased interface clock frequency of 60
mega hertz (MHz), enabling 60MB/s (480 Mbps in theoretical value)
maximum data transfer speed. This is three times faster than the
conventional serial 4-bit parallel interface and 40MHz interface
clock frequency adopted in the "Memory Stick Micro", offering
data-transfer speeds of the "Memory Stick PRO-HG" on a micro-size
memory card.
Since the September 1998 market introduction of the "Memory
Stick" format, cumulative shipments of media is estimated to
surpass 500 million units5 in 2009. SanDisk and Sony will continue
to work toward enhanced usability of the "Memory Stick" format to
respond to the market needs for larger and faster memory cards.
"SanDisk and Sony share a long collaborative history of
developing products and technologies that enhance user experience
and provide direct benefit to consumers," said Yoram Cedar,
executive vice president, OEM and corporate engineering, SanDisk.
"Both companies have enjoyed great successes with the Memory Stick
PRO format in the past, and we are sure that the expansion of these
formats to improve capacity and performance will be quite
compelling. This technology provides a framework for us to develop
products that will significantly impact mobile and consumer
electronics markets."
Hidenosuke Kanai, President of Electronic Devices Business Group
of Sony Corporation, said, "Sony has successfully collaborated with
SanDisk Corporation in developing and promoting the "Memory Stick"
formats such as the "Memory Stick PRO" format in 2003, the "Memory
Stick Micro" format for mobile products in 2005 and "Memory Stick
PRO-HG" format in 2006. Today, we are happy to announce the latest
result of the joint development on the "Memory Stick" format to
offer a memory card with unprecedented high capacity. Through the
introduction of these new formats, Sony hopes that the "Memory
Stick" will open up new possibilities and greatly expand its
applications of flash memory cards."
| ( Specification Chart 6, 7
) |
| |
Memory Stick
PRO Format series |
Memory Stick
format series for extended high capacity |
| |
| Duo size |
Memory Stick
PRO |
Expanded format for Memory
Stick PRO |
|
Capacity |
up to 32GB |
greater than 32GB, up to 2TB |
|
Dimension |
31x20x1.6mm |
| Connecter
pin |
10 pins |
| I/F |
4bit parallel,
serial |
| I/F data
transfer rate |
Max. 20MB/s (4bit
parallel transfer) |
| |
Memory Stick
PRO-HG |
Expanded format for Memory
Stick PRO-HG |
|
Capacity |
up to 32GB |
greater than 32GB, up to 2TB |
|
Dimension |
31x20x1.6mm |
| Connecter
pin |
14 pins |
| I/F |
8bit parallel,4bit
parallel, serial |
|
I/F data transfer rate
|
Max. 60MB/s (8bit
parallel transfer) |
| Max. 20MB/s (4bit
parallel transfer) |
| Micro size |
Memory Stick
Micro |
Expanded format for
Memory Stick Micro |
|
Capacity |
up to 32GB |
greater than 32GB, up to 2TB |
|
Dimension |
14x12.5x1.2mm |
| Connecter
pin |
11 pins |
| I/F |
4bit parallel,
serial |
| I/F data
transfer rate |
Max. 20MB/s (4bit
parallel transfer) |
| |
Memory Stick HG
Micro |
Expanded format for
Memory Stick HG Micro |
|
Capacity |
up to 32GB |
greater than 32GB, up to 2TB |
|
Dimension |
14x12.5x1.2mm |
| Connecter
pin |
20 pins |
| I/F |
8bit parallel,4bit
parallel, serial |
| I/F data transfer rate |
Max. 60MB/s (8bit
parallel transfer) |
| Max. 20MB/s (4bit
parallel transfer) |
About SanDisk
SanDisk Corporation, the inventor and world's largest supplier of
flash storage cards, is a global leader in flash memory - from
research, manufacturing and product design to consumer branding and
retail distribution. SanDisk's product portfolio includes flash
memory cards for mobile phones, digital cameras and camcorders;
digital audio/video players; USB flash drives for consumers and the
enterprise; embedded memory for mobile devices; and solid state
drives for computers. SanDisk is a Silicon Valley-based S&P 500
company, with more than half its sales outside the United
States.
About Sony Corporation
Sony Corporation is a leading manufacturer of audio, video, game,
communications, key device and information technology products for
the consumer and professional markets. With its music, pictures,
computer entertainment and on-line businesses, Sony is uniquely
positioned to be the leading electronics and entertainment company
in the world. Sony recorded consolidated annual sales of
approximately $88 billion for the fiscal year ended March 31, 2008.
Sony Global Web Site: http://www.sony.net
11 terabyte (TB) = 1 trillion bytes
2 1 megabyte (MB) = 1 million bytes
3 1 gigabyte (GB) = 1 billion bytes
4 In order to use this, host devices also need to
implement the Access Control Function.
5 The cumulative number includes Memory Stick, Memory
Stick Duo, Memory Stick PRO, Memory Stick PRO Duo and Memory Stick
PRO Micro media.
6 Subject to change.
7 Speeds are based on internal testing and/or
theoretical maximums. Performance may vary based upon host
device.
SanDisk and the SanDisk logo are trademarks of SanDisk Corporation,
registered in the United States and other countries. Other brand
names mentioned herein are for identification purposes only and may
be the trademarks of their respective holder (s).
This press release contains certain forward-looking statements,
including expectations for new product introductions,
specifications, applications, markets, pricing, customer acceptance
and customers that are based on our current expectations and
involve numerous risks and uncertainties that may cause these
forward-looking statements to be inaccurate. Risks that may cause
these forward-looking statements to be inaccurate include among
others: market demand for our products may grow more slowly than
our expectations or there may be a slower adoption rate for these
products in new markets that we are targeting, and the other risks
detailed from time-to-time under the caption "Risk Factors" and
elsewhere in Securities and Exchange Commission filings and
reports, including, but not limited to, Form 6-K, Form 10-K, Form
10-Q and Form 20-F. We do not intend to update the information
contained in this press release.