Pay-TV Operators Able to
Offer a New Range of STBS and Deliver Fanless Designs That Are
Quiet and Energy-Efficient
AMSTERDAM, Netherlands, IBC,
Stand 1.A71-September 9, 2010-SanDisk
Corporation, the global leader in flash memory cards, and NDS, the leading
provider of technology solutions for digital pay-TV, today
announced that NDS has successfully combined NDS MediaHighway® STB software and
SanDisk® P4 solid state drives (SSD) to enable a new
range of lower cost set-top box (STB) with DVR like
functionality.
By provisioning a set-top box with a
small amount of storage, operators can introduce new revenue
generating features such as live-pause and video on demand (VOD)
with the ability to enable home networking functionality and
advanced advertising solutions, including ad substitution. The new
solution also allows for the deployment of energy-efficient STBs
with decreased power consumption, small form factors and virtually
silent operation.
The SanDisk P4 SSD offers the robust
performance needed for video consumption, and is substantially less
expensive in 4GB, 8GB and 16GB¹ capacities than hard disk drives,
which are often only available in higher capacities. NDS has
already integrated SanDisk SSDs for use with progressive download
and live-pause technologies, and the SanDisk P4 SSD has an industry
standard SATA interface which enables straightforward design and
integration for STB manufacturers.
"For the first time, SSDs are now a
cost-effective alternative to hard drives in the STB market," said
Doron Myersdorf, senior director, SSDs, SanDisk. "The successful
integration of SanDisk P4 SSD with NDS STB software enables new
business models in the STB market, and takes Video on Demand
content beyond the DVR to offer a high degree of DVR-like
functionality on a new range of boxes."
"This exciting development
underscores how seamlessly the SanDisk SSDs work with NDS
MediaHighway technology," said Jonathan Beavon, director, segment
marketing, NDS. "This innovative solution offers operators a low
power and reliable alternative to conventional hard disk drives,
enabling a new market segment."
Demonstrations of the technologies
that can be applied to SanDisk P4 SSD enabled set-top boxes will be
displayed on the NDS stand at IBC (stand 1.A71).
About SanDisk
SanDisk Corporation is the global leader in flash memory cards,
from research, manufacturing and product design to consumer
branding and retail distribution. SanDisk's product portfolio
includes flash memory cards for mobile phones, digital cameras and
camcorders; digital audio/video players; USB flash drives for
consumers and the enterprise; embedded memory for mobile devices;
and solid state drives for computers. SanDisk is a Silicon
Valley-based S&P 500 company, with more than half its sales
outside the United States.
About NDS
NDS Group Ltd. creates the technologies and applications that
enable pay-TV operators to securely deliver digital content to TV
STBs (set-top boxes), DVRs (digital video recorders), PCs, mobiles
and other multimedia devices. Over 70 of the world's leading pay-TV
platforms rely on NDS solutions to protect and enhance their
businesses. VideoGuard® is the world's market-leading
conditional access (CA) and digital rights management (DRM)
technology, currently deployed on 133 million active devices, and
safeguarding pay-TV service revenues exceeding $40 billion. NDS
middleware, including MediaHighway® which enables a host
of advanced services for subscribers, has been deployed on 152
million devices. NDS DVR technology, centred around
XTV™, leads the global industry with 30 million units
deployed. (Deployment figures as of 30th June 2010).
Headquartered in the UK, NDS remains
committed to investing in R&D with over 75% of its employees
dedicated to pioneering work at development centres in China,
Denmark, France, India, Israel, Korea, UK and US. NDS has also
implemented a host of initiatives aimed at reducing its carbon
footprint and helping digital TV subscribers reduce energy
consumption.
NDS Group Ltd. is a private company
owned by the Permira Funds and News Corporation. See www.nds.com for more
information.
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1 1 gigabyte (GB) = 1 billion bytes. Some capacity not
available for data storage.
SanDisk's product and executive
images can be downloaded from:
www.sandisk.com/corporate/media.asp
SanDisk's web site home page address: www.sandisk.com
© 2010 SanDisk Corporation. All rights reserved. SanDisk and the
SanDisk logo are trademarks of SanDisk Corporation, registered in
the United States and other countries. Other brand names mentioned
herein are for identification purposes only and may be the
trademarks of their respective holder(s).
This press release contains certain
forward-looking statements, including expectations for new product
introductions, specifications, applications, markets, and customers
that are based on our current expectations and involve numerous
risks and uncertainties that may cause these forward-looking
statements to be inaccurate. Risks that may cause these
forward-looking statements to be inaccurate include among others:
market demand for our products may grow more slowly than our
expectations or there may be a slower adoption rate for these
products in new markets that we are targeting, our products may not
perform as expected and the other risks detailed from time-to-time
in our Securities and Exchange Commission filings and reports,
including, but not limited to, our most recent annual report on
Form 10-K and our subsequent quarterly reports on Form 10-Q. We do
not intend to update the information contained in this press
release.